Fekkai Blonde Rx Purple Toning Shampoo, 8.5 oz. PLETHORA Hydrating Comfort: Enriched with hydrating

Hydrating Comfort: Enriched with hydrating ingredients

SMELLS LIKE FRESH COCONUT

is BPA free and is backed by a 1-year limited

flake-proof coverage

Fekkai Blonde Rx Purple Toning Shampoo, 8.5 oz. PLETHORA Hydrating Comfort: Enriched with hydratingFekkai Blonde Rx Purple Toning Shampoo is expertly formulated to neutralize brassiness and maintain vibrant blonde tones. This 8. 5 oz shampoo gently cleanses while depositing purple pigments that balance yellow hues, leaving hair refreshed and brilliantly radiant. Ideal for enhancing cool, blonde shades, it helps preserve color longevity and softness with each wash. Features WHAT IT IS: A purple shampoo that's ideal for helping color treated blondes